Online DVD Rental comes to India

By Alexa O'Brien on September 17, 2006 10:05 AM |

The Hindu : National : Online DVD movie rental catches up

Excerpts:


"Bangalore: Online DVD movie rental - a popular way abroad to see films at home - has come to India. After Bangalore, Delhi is the city whose residents can borrow Indian and international feature films on DVD by making their selection from a website."

"The titles will be delivered by hand, the next day - and collected after one has finished viewing them."

"The service was pioneered in Bangalore, a few weeks ago, by www.seventymm.com an entertainment portal that offers selections from a library of over 10,000 titles."

"You can borrow the DVDs as long as you like. Another Bangalore-based service is www.catchflix.com, where the rate is Rs. 99 for the loan of each DVD."

"The home video segment is estimated to represent less than a tenth of India's Rs. 7,000 crore film industry revenues."

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